LANEIGE: GLAZE CRAZE EVENT
The Laneige Glaze Craze event was a playful, sensory-filled celebration centered around a vibrant donut workshop.
Guests gathered around a beautifully styled table setup to decorate their own donuts, each inspired by the product’s glossy, tinted finish.
A charming photo op featured a life-sized donut shop façade, perfect for capturing sweet moments. Adding to the fun, a giant XO game used Glaze Craze products as the Xs and colorful donuts as the Os, bringing the theme to life through interaction.
Guests left with a delightful gift box, tying together the event’s playful spirit and the indulgent, glaze-like glow of the product.
Project under Qraft Qommunications.









